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Modernize your corporate philanthropy

Groundswell is the world’s most innovative, affordable, and hassle-free employee giving platform for today’s diverse workforce.

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Welcome to CBC Capital!
You received a gift of $50
Your $100 contribution was matched!
Donation made to
Team Rubicon
$20,890
  • $20,890 budgeted
  • $6,595 gifted
  • $4,820 matched

Trusted by modern companies

Corporate giving reimagined

Employees expect their companies to align with their values and support the causes that
matter most to them. The reality is, each individual has their own unique perspective and
background. It’s time to respect that.

Groundswell enables companies to decentralize charitable action to empower employees by
providing a tax-advantaged Personal Giving Account to employees, like a 401(k) or HSA for
charitable giving.

Get a leg up in the talent war

Gifting and matching attracts high-value employees and improves morale.

Make your corporate philanthropy more inclusive and equitable

With Groundswell, companies demonstrate their respect for the diverse backgrounds and perspectives of their people.

Meaningful employee engagement

Groundswell empowers each employee by inviting them to pick the solutions they want to support.

Know what your people care about

Real-time data helps you understand the causes employees support, helping you navigate expectations to take action on social issues.

A corporate giving experience
your company will love

Groundswell is built with the best user experience in mind
for both administrators and employees alike.

Human Resources

Modern companies include employee giving as part of their benefits package to attract top talent.

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Executives

Gain the competitive edge in the talent war and better understand your employee’s interests.

Groundswell helps leaders launch gifting and matching programs that deepens employee brand affinity.

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CSR

A corporate giving program lets employees take part in becoming philanthropists.

Groundswell helps companies use their giving budget intelligently and make a lasting positive impact in the world.

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woman on cough with phone

Employee experience

Employees using Groundswell receive their own Personal Giving Account on an easy to use mobile app you can provide corporate gifts and matches to.
business man

What was great about implementing Groundswell was it gave us a modern, easy-to-use program that immediately leveled the playing field between us and the largest financial institutions on the planet.

Chris Hughes
COO, Axonic Capital
man with glasses

…this was the best way to connect a diverse team with causes that matter most to each of them. I want to be a part of running a company that is creating a give-back culture, and my hope is that others who want to be a part of that will join us and those who are already here will be inspired to stay.

Garland Harwood
Cofounder & PR strategist, Confidant.
older woman

Groundswell’s customer success team made implementation really easy. In just a few calls we were able to get up and running quickly—just in time for giving season

Kendra Larsen
Sr. Director of Human Resources, ESS, Inc.

We think corporate philanthropy should be easier.
Our competition doesn’t.

Program Implementation
Annual Licensing Fees
Implementation Fees
Distribution Fees
Schedule Gifting
Admin-Free Matching
Matching Privacy for Employee
Personal Employee Giving Accounts
Portability of Giving Account
Mobile-First Experience for Employees
Single Tax Receipt
1 week
Get in touch with sales
None
1%
3-4 weeks
$25,000+
$20,000+
5%
20 weeks
$40,000+
$25,000+
2.90%
20+ weeks
$75,000+
$50,000+
2.90%
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Corporate philanthropy resources

Easily find the information you need to make key decisions and stay on the pulse of corporate philanthropy.
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10 Charitable Giving Ideas Based on Moments That Matter for Employees

If the business of HR is to manage — and enhance — the employee experience, an understanding of Moments That Matter (MTM) may be one of the most critical tools the HR professional can add to their repertoire. The HR …
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tax benefits of corporate donation matching gifts
5 mins read
Blog Post

Tax Benefits of Corporate Donation Matching Gifts: All You Need To Know

Corporate donation matching gifts programs are rising in popularity, and for good reason. As more companies shift to better business practices and align with corporate social responsibility values, business leaders are looking for more ways to provide employee benefits that …

Read more
diversity, equity, and inclusion in the workplace
5 mins read
Blog Post

Everything You Need to know about Diversity, Equity, and Inclusion in the workplace

Having a workplace that promotes diversity, equity, and inclusion is essential for creating a work environment that is respectful, supportive, and equitable for all employees. Diversity in the workplace can bring about a variety of viewpoints, experiences, and skills that …

Read more
nonprofit organizations in Los Angeles
8 mins read
Blog Post

List of Nonprofit Organizations in Los Angeles

Los Angeles is a beautiful, metropolitan city that’s as diverse as they come. LA has become the destination for many communities, including many nonprofit organizations dedicated to making a difference in their local and global communities.  Here’s a growing list …

Read more