Corporate Giving Reimagined
Groundswell democratizes philanthropic giving. We make charity an employee benefit that unlocks a company’s purpose by decentralizing corporate philanthropy and giving users the power of a personal foundation in the palm of their hand.
A Leg Up in the Talent War
Groundswell makes charity a new pillar of compensation. Our platform offers the ability to bankroll employee charitable giving through both gifting and matching – a perk that attracts values-driven employees and improves morale.
Leverage Philanthropy For Employee Engagement
Your corporate CSR priorities may not align with what matters most to your employees, leaving them disengaged. Groundswell enables employees to feel seen and heard by inviting them to pick the problems and solutions they want to address.
Moving DEI from Talk to Action
Groundswell puts a company’s diversity front and center. By taking corporate philanthropy decisions out of board rooms and giving them to employees, companies can demonstrate their respect for the diverse backgrounds and perspectives of their people.
Know What Your People Care About
Our real-time data helps executives understand the issues and causes a company’s employees support, helping them better navigate employee expectations to speak and take action on social issues.
Groundswell enables you to roll out a tax-advantaged charitable giving account to each employee and fuel their giving through gift and match options.
Minimize Taxes, Maximize Impact
Corporate contributions into Groundswell accounts are tax deductible, and employees never have to pay taxes on the funds they grant.
Real-time dashboards delivering insights on employee participation, sentiment, and engagement on issues.
Trusted Charity Recommendations
Access to 1.5M charities with personalized recommendations based on our proprietary data and each employee’s values.
Less Admin, More Strategy
Set and forget administrative configurations that are out-of-the-box integrated into your business’ tech stack.
What Leaders Are Saying
Global Chief Human Resource Officer (Formerly Match Group, 21st Century Fox, Boston Consulting Group)
“I think the idea to simplify corporate giving to put it in employee’s hands, and potentially make it a benefits offering for a company is extremely compelling.”
Director of Internal Communications & Community, Greenhouse
“It makes donating easy. Creating small habits that add up over time, in the same way you would for a 401k, I think that’s going to be a game changer. It should really be like, let’s democratize that, and really listen to and trust our employees to be making good decisions.”
Our Founder in Forbes on Rethinking Corporate Donation Matching
We always love to share the Groundswell philosophy with the wider world whenever we can. Just recently, our CEO Jake Wood shared his insights over at Forbes, talking about why organizations should rethink their corporate social responsibility (CSR) strategies and programs – and how, with this corporate philanthropy overhaul, they can establish a more cohesive […]
Kathryn Minshew: On Redefining Workplace Culture
At Groundswell, we’re fortunate to know many people who support our mission to reimagine corporate giving. Whenever possible, we love to sit down and talk with these people. It was a pleasure to sit down with Kathryn Minshew, Founder and CEO of The Muse, which is dedicated to defining the future of work. Kathryn believes […]
Reviewing a Big 2021 at Groundswell
As we move into the heart of the holidays – and as 2022 looms on the horizon – it feels like a moment to take stock, and reflect on what has been a big, big year here at Groundswell. It’s only been just a few short months, but we’re fired up and extremely fortunate to […]
Thomas Gaissmaier: Keeping A Pulse On Employee Sentiment
Here at Groundswell, we’re lucky to know many people who understand and support our mission to reimagine corporate giving. And whenever we get the chance, we love to sit down and talk with these people. Here, we chatted with Thomas Gaissmaier – former Chief People Officer of Match Group and 21st Century Fox. Thomas has […]