Give Better.
Corporate Giving Reimagined
Groundswell democratizes philanthropic giving. We make charity an employee benefit that unlocks a company’s purpose by decentralizing corporate philanthropy and giving users the power of a personal foundation in the palm of their hand.
A Leg Up in the Talent War
Groundswell makes charity a new pillar of compensation. Our platform offers the ability to bankroll employee charitable giving through both gifting and matching – a perk that attracts values-driven employees and improves morale.
Leverage Philanthropy For Employee Engagement
Your corporate CSR priorities may not align with what matters most to your employees, leaving them disengaged. Groundswell enables employees to feel seen and heard by inviting them to pick the problems and solutions they want to address.
Moving DEI from Talk to Action
Groundswell puts a company’s diversity front and center. By taking corporate philanthropy decisions out of board rooms and giving them to employees, companies can demonstrate their respect for the diverse backgrounds and perspectives of their people.
Know What Your People Care About
Our real-time data helps executives understand the issues and causes a company’s employees support, helping them better navigate employee expectations to speak and take action on social issues.
Philanthropy-as-a-Service
Groundswell enables you to roll out a tax-advantaged charitable giving account to each employee and fuel their giving through gift and match options.
Minimize Taxes, Maximize Impact
Corporate contributions into Groundswell accounts are tax deductible, and employees never have to pay taxes on the funds they grant.
One-Click Reporting
Real-time dashboards delivering insights on employee participation, sentiment, and engagement on issues.
Trusted Charity Recommendations
Access to 1.5M charities with personalized recommendations based on our proprietary data and each employee’s values.
Less Admin, More Strategy
Set and forget administrative configurations that are out-of-the-box integrated into your business’ tech stack.
What Leaders Are Saying
Thomas Gaissmaier
Global Chief Human Resource Officer (Formerly Match Group, 21st Century Fox, Boston Consulting Group)
“I think the idea to simplify corporate giving to put it in employee’s hands, and potentially make it a benefits offering for a company is extremely compelling.”
Layla Kajer
Director of Internal Communications & Community, Greenhouse
“It makes donating easy. Creating small habits that add up over time, in the same way you would for a 401k, I think that’s going to be a game changer. It should really be like, let’s democratize that, and really listen to and trust our employees to be making good decisions.”
Blog
Modernizing Philanthropy in the Workplace: Why Investing in HR Technology Is Critical
When asked about the biggest challenges facing human resources professionals in 2022, HR exec Carla Yudhishthu noted something that’s a relatively new concept in human resources management: the importance of connecting employees to a bigger purpose at work. That “soft” HR skill, along with recruitment, retention and employee engagement, is separate from what used to […]
Building Stellar Workplace Leaders: 7 Tips To Be a Good Manager
The best companies have one thing in common: good leadership. Leadership can make or break a company. All leaders aren’t managers. There are, for example, informal leaders who may have no official title or claim to direct others. So while all leaders aren’t managers, in the most exceptional companies, all managers are leaders. The traditional […]
Why Are Employee Benefits So Important? Here’s What You Should Know
No one disputes the importance of employee benefits. Employee benefits matter because they demonstrate how much the company cares about and appreciates its employees. Benefits support an employee’s health and well-being, their loved ones and even their financial literacy. Although health care benefits top the list of the most desired, there are other perks that […]
Donation Match Programs for Charitable Giving: How It Works and How To Set One Up
Donation matching is a form of corporate giving that effectively doubles employees’ contributions to causes that matter to them. The premise is simple: When an employee makes a financial donation to a charity, the company contributes a matching amount, effectively doubling the donation amount. What Are the Benefits of Donation Matching? The benefit of match […]