A New Corporate Platform for Modern Giving

Groundswell is a social impact benefit for the modern people leader.


Corporate Giving Reimagined

Groundswell democratizes philanthropic giving. We make charity an employee benefit that unlocks a company’s purpose by decentralizing corporate philanthropy and giving users the power of a personal foundation in the palm of their hand. Not only will it benefit the community, it’ll benefit your bottom line.

A Leg Up in the Talent War

Groundswell makes charity a new pillar of compensation. Our platform offers the ability to bankroll employee charitable giving through both gifting and matching – a perk that attracts values-driven employees and improves morale.

Leverage Philanthropy For Employee Engagement

Your corporate CSR priorities may not align with what matters most to your employees, leaving them disengaged. Groundswell enables employees to feel seen and heard by inviting them to pick the problems and solutions they want to address.

Make Your Corporate Philanthropy More Inclusive & Equitable

Groundswell puts a company’s diversity front and center. By taking corporate philanthropy decisions out of board rooms and giving them to employees, companies can demonstrate their respect for the diverse backgrounds and perspectives of their people.

Know What Your People Care About

Our real-time data helps executives understand the issues and causes a company’s employees support, helping them better navigate employee expectations to speak and take action on social issues.


Groundswell enables you to roll out a tax-advantaged charitable giving account to each employee and fuel their giving through gift and match options.


Easy Setup

Provide your employee list and preferred corporate giving rules.
We handle the rest.

Groundswell creates an Individual Charitable Account (ICA) for each employee.

Choose your corporate giving, matching, and limit rules.

Learn which causes your employees care most about.

Gift & Match Donations With Ease

No more collecting receipts. Groundswell’s platform allows companies to automatically match donations to an employee’s Giving Account and receive one tax statement for all corporate giving.

Valuable Program Resources

Groundswell provides resources around causes and key issue areas so you and your colleagues can spend less time researching where to give at key moments.

Privacy & Enterprise-Class Security

There are countless issues that employees may want to keep private. Groundswell lets them. In addition, we make sure companies’ and employees’ information are safe and secure. Learn more.

Insights & Reporting

Understand what causes your employees care about and report on company-wide impact.

Employee Experience

  • Groundswell manages vetting and compliance of over 1.5 million IRS approved charities–reducing admin and risk for companies
  • Charities are recommended based on user’s indicated interest, giving history, location, and current events
  • Users have access to charity financial information to help inform giving
  • Portfolios curated by experts offer efficient one-to-many giving for complex issues or rapid-onset issues
  • Business Resource Groups can leverage portfolios to elevate the causes relevant to their group
  • A centralized record of all a user’s giving and company matches over time
  • A single tax receipt at end of year, regardless of how many donations were made or charities supported